TRANSCRIPT: The main role of a Magazine Distributor is to provide their publisher clients, market the client's magazines, and make sure that the publisher magazines are available as widely at retail as economically possible for the target audience to gain.
If I were to choose a distributor, it would be Bauer Media Company. The reason being is that they allow a mixture of different magazine genres to be distributed. Seeing as my magazine genre is a rare kind, it is a good idea to be using a distributor such as this since it would gain more publicity. Also, Bauer has distributed well known magazines such as Q, and by using this distributor, I would be able to show the K-Pop fans a magazine that would be avaliable in a shop.
In order to persuade Bauer into distributing my magazine, I would advertise their company by adding 'Distributed by Bauer' somewhere in the magazine. This will help show the audience who the distributor are and what they do. Adding to this, I would create a website that will allow teenagers to have a closer look at the magazine online as well as giving out more competitions and sneak peeks. Also, seeing as Technology is becoming more popular, I may create a Phone App in order to keep teenager up with the latest updates in the Kpop music industry. this would be similar to the website. A company that has used the idea of publishing the magazine online would be #5 Magazine. #5 Magazine is the world’s first multi-platform digital lifestyle magazine with Manchester United football player Rio Ferdinand as brand ambassador. This would be a good idea for my magazine, as it can allow my target audience to access the magazine online on any app.
